amazon com Essay examples - 2102 Words

Have you ever purchased any product on the Internet, used the Internet to collect information or data, or played computer games on the Internet? You must agree that it is fast, easy, and enjoyable. The Internet has been a part of our daily life for several years now. In addition, in the business world, a new business model, E-business and E-commerce, has appeared for several years. According to Ali, there are two main types of E-commerce: B2B and B2C (2000). One is business to business (B2B). This means that enterprises use the Internet to transact or trade between business operations and their partners. Another is business to consumer (B2C). In other words, enterprises provide products, support good, and services to the customers on the†¦show more content†¦Now Wal-Mart is interested in E-commerce and online shopping. If Amazon.com merges with Wal-Mart, they will become the largest retail company in E-commerce. Amazon.com will also increase its market share. In addition, af ter the merger, Amazon.com can gain more marketing resources from Wal-Mart to create a new sales passageway. For instance, customers can purchase the products from Amazon.com on the Internet and pick the items, or return them at Wal-Mart. It will provide additional choose for customers. Secondly, the merger will help Amazon.com create new customers and products. Bertelsmann has $14 billion market value and the company ¡Ã‚ ¦s strategy now is focusing on music retailing and book sales (Fitch, 2000). Their business is related to Amazon ¡Ã‚ ¦s business. The CEO of Bertelsmann is also trying to open their business in American market (Hahn amp; Celarier, 2001). If Amazon.com merges with this company, Amazon.com will gain the new customers from Bertelsmann. Furthermore, integrating the products from Bertelsmann, Amazon.com can create new products on their website. Finally, a merger can improve and cover the financial loss of Amazon.com such as net sales loss, long-dept and cash loss. For instance, if Amazon.com merges with General Growth Properties, which has 136 malls in 37 states and owns $2.8 billion market value (Fitch, 2000), Amazon.com can still keep the powerShow MoreRelatedThe Amazon. Com1408 Words   |  6 PagesHaving made a name for itself in the book business, Amazon.com has moved aggressively into selling other product categories, including CDs, electronics, software, toys, videos, tools and hardware, lawn and patio, and kitchen goods. In late March 1999, Amazon began offering on-line auctions to compete with eBay, a popular on-line auction house. Some of these new product categories offer tie-in possibilities with Amazon.coms established book business and with each other. However, they operate on very lowRead MoreProject Report On Amazon s Amazon 1335 Words   |  6 PagesAmazon does not reveal much about its showcasing strategies in its yearly reports, however there weavers be an emphasis on web based advertising channels according to its most recent yearly report. Their different activities incorporate outside and TV publicizing, however they are not said particularly. As of late, they have been contributing intensely on open air and TV publicizing. In an announcement in their yearly report they likewise reference point towards the significance of client reliabilityRead MoreA Brief Note On Amazon And Its Impact On The World s Largest Online Retailers Essay859 Words   |  4 Pagesprices. Founded by Jeff Bezos in 1995 Amazon has blossomed from a basic online bookstore to maintaining virtual databases and expanding to international markets (Kotler Keller, 2012). Their large revenue can be attributed to their low prices along with the ease and conv enience of shopping. â€Æ' Amazon.com Case Study Introduction Since it founded in 1995 Amazon.com has become one of the world’s largest online retailers. Even during a period when most .com companies were falling apart Amazon.comRead MoreBuilding And Sustain Relationships With Retailers Essay1385 Words   |  6 Pagesincrease success. One of the best ways to add value and stand out from the competition is to have superior customer service. Consumers are known to choose products and/or services by the experiences. Amazon is one of the most successful at strategic planning and building relationships. Amazon has great communication with different newsletters that they consumer can sign up to receive daily, weekly, etc. Also, the have outstanding customer service with quick resolutions. For example, a returnRead MoreWhat Makes A Great Experience?1444 Words   |  6 Pageson us. When one thinks of the word Amazon what comes to mind, some may say the huge rainforest but really anymore when one talks about Amazon they are talking about the worlds largest online retailer. Amazon does more then just sell pretty much anything you could think of from books to camping gear to some really random products. They are now a video streaming service and book rental store, you can do registry’s and more. But did you know that while Amazon may be a household name now they didRead MoreA New Way For Reading1207 Words   |  5 PagesBetter Amazon, Yahoo and Microsoft decided to fight against Google book together because Google book had cataloged around one million public domain books with expired copyrights. (CNN Money, 2009) Although Google compromised and paid money to publishers and authors later, the problem of copyright still became an obstacle in the development of Google book. Amazon, one of the companies that fight against Google book, introduced Amazon Kindle as an electronic reading device in 2007. Amazon is the largestRead MoreWalmart As A Crusade For The Consumer1243 Words   |  5 Pagesremained as Chairman of the Board. Amazon History Amazon was founded by Jeff Bezos in 1994. It was spurred by what Bezos called his â€Å"regret minimization framework†. That described his efforts to not have any regrets for not participating sooner in the Internet business boom. He left his job as a vice president of D.E. Shaw and Co., and moved to Seattle. On July 4, 1994, he incorporated the company as â€Å"Cadabra†. He changed the name of the company to Amazon a year later after a lawyer misheardRead MoreOnline Shopping As A Whole Has Impacted Consumer Behaviors1488 Words   |  6 PagesOnline shopping as a whole has impacted consumer behaviors and with Amazon being one of the biggest retailers it has had a significant impact on its consumers’ behavior. The days of having no option but to visit a physical location to conduct shopping are practically forgotten now. What started out as just an online bookstore in 1994 is now a contender for the number one retailer spot currently held by Walmart. Typically, the limited space available in any physical store selling books or CDs, andRead MoreA Compare and Contrast of the Kindle Fire and the Nook Tablet1159 Words   |  5 PagesCompare and Contrast Lisa Connor COM/155 February 19, 2011 Dana Smith Compare and Contrast Scores of consumers are discussing the two well-known reading tablets called the Kindle Fire and the Nook Tablet. Shoppers are trying to determine which e-reader offers the best quality and features. After conducting an objective study, considerable elements were accurately established in relation to these products. The Kindle Fire and the Nook Tablet have many similarities; however, they show noticeableRead MoreGrowth strategy is the main means through which any organization plans to achieve its set objective800 Words   |  4 Pagesincludes; investing in the growth of its digital services. This strategy is seeing strong growth and segment. Analysis shows that Amazon Web Services has operated up to annual revenue rate of over $2 billion over the past years. The introduction of new tablets such as Apple’s iPad mini and Microsoft’s surface tablet pose greater competition for the tablet market. Amazon has been able to compete in the tablet market in the past because of i ts Kindle e-readers that have been priced lower than the iPad